MARSAD
AI invoice scanning and bookkeeping for small businesses
MARSAD
The story
Small Saudi businesses lose hours every day to paper invoices and end-of-day cashier reports.
The idea
An observatory for the business’s money: snap an invoice and the books keep themselves.
The concept
What we amplify
Watchfulness · clarity · trust.
What we deliberately don’t amplify
Accounting jargon and crowded screens.
What we delivered
Identity in gold and black with an observatory-eye mark, app screens, and a free-to-paid pricing model.